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Adapting Porters Five Forces Model and Applying it to the Airline Industry
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This 10 page paper looks at Porters Five Forces Model and suggests three potential improvements to the model, and then uses the improved version of the model to analysis the airline industry, along with a competitive strength analysis and strategic map. The paper ends by looking at a single airline and the three most important challenges it is likely to face in the future. The bibliography cites 8 sources.
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Pages:
10
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Filename:TS14_TEadaptporter.rtf |
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Paper Title:
Adapting Porters Five Forces Model and Applying it to the Airline Industry
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