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Advertising Self-Regulation
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Essays on Advertising research papers
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8 pages in length. Advertising self-regulation is a
critical component of corporate social responsibility. Such efforts much exist inasmuch as the ethical approaches of purpose, principle and consequence are integral components of business social performance; itemizing these contributions finds one incorporating the interests of ethics and morality within the corporate structure, essential concepts that are often absent from a business
standpoint. The writer discusses how the basic motives behind this concept stem from the desire to not only advertise a particular product but to also do so in a responsible manner. Bibliography lists 3 sources.
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Pages:
8
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Filename:LM1_TLCadreg.doc |
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Paper Title:
Advertising Self-Regulation
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