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Analysis of Marketing Opportunities; The Car Market in Australia
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Consumer Behavior Articles research papers
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This 16 page paper examines the macro environment in Australia to consider the suitability of launching a new luxury hybrid car. The paper outlines the product and then considers the economic, demographic, cultural, natural, technological and political influences from the theoretical and the practical perspective. The bibliography cites 7 sources.
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Pages:
16
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Filename:TS14_TEauscar.rtf |
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Paper Title:
Analysis of Marketing Opportunities; The Car Market in Australia
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