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Benetton's Dual Supply Chain System

 
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Benetton's Dual Supply Chain System

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An 8 page paper that responds to several issues beginning with a short background and history of the company. The writer discusses: how postponement put Benetton ahead of its competition; the new logistics and operations systems after 2004; the dual supply chain; how Benetton regained its competitive position in the industry; future challenges; and recommendations. Bibliography lists 3 sources.
Pages: 8
Filename:ME12_PGbnttn.rtf
Paper Title: Benetton's Dual Supply Chain System
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