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Considering How Burberry’s Competition Will React - Game Theory
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This 6 page paper looks at the way a firm may consider their strategy by looking at the way competing firms will react or respond. The way this occurs is explained with the use of game theory using the fashion industry and Burberry as an example. The bibliography cites 4 sources.
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Pages:
6
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Filename:TS14_TEburgame.doc |
Paper Title:
Considering How Burberry’s Competition Will React - Game Theory
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