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Customer Orientation at Toyota
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International Business Essay research papers
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This 12 page paper looks at the way Toyota operates and considers the degree to which the customer is the focus of the operations including the way the firm brings products to market and how products are developed. The paper looks at the way Toyota competes and considers a range of products that they have developed. The bibliography cites 16 sources.
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Pages:
12
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Filename:TS14_TEcusttoy.rtf |
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Paper Title:
Customer Orientation at Toyota
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