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Determining a Future Strategy for Ryanair; Concept Paper
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This 19 page paper is a dissertation proposal to examine the position of the Irish low cost airline Ryanair and to develop a future strategy for the way it can increase market share and revenue in the long term. The paper gives an introduction, outlines the problem, presents a literature overview and a methodology followed by an annotated bibliography. The bibliography cites 20 sources.
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Pages:
19
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Filename:TS14_TEryanconcept.rtf |
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Paper Title:
Determining a Future Strategy for Ryanair; Concept Paper
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