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E-Commerce and CRM
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Information Technology Essay research papers
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This 10 page paper looks a fictitious case study and answers questions regarding the implementation of an e-commerce and customer relationship management (CRM) strategy. The paper considers the benefits of e-commerce, the requirements for e-commerce and CRM to be successful and what type of system would be able to provide an holistic solution. The bibliography cites 11 sources.
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Pages:
10
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Filename:TS14_TEecocrm.rtf |
Paper Title:
E-Commerce and CRM
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