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Entering the ‘Good Enough Market’ in China
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International Business Essay research papers
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This 3 page paper answers 2 questions set by the student. The first question considers the way that a firm may assesses the attractiveness of the Chinese ‘good enough market’. The second looks at whether a firm should take an entry from above strategy or enter through acquisition. The bibliography cites 3 sources.
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Pages:
3
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Filename:TS14_TEgooden.doc |
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Paper Title:
Entering the ‘Good Enough Market’ in China
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