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Environmental Influences on the iPad and its' Marketing
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This 4 page paper looks at issues that may impact on the marketing of the iPad. The paper starts by identifying three potential environmental influences that may have an impact; increasing competition, technological development and economic changes. The paper then looks at the way Apple may leverage the opportunities or reduce the threats these factors may pose. The paper then ends by looking at the concept of marketing and why it is important for the iPad. The bibliography cites 9 sources.
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Pages:
4
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Filename:TS65_TEipadmrk.doc |
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Paper Title:
Environmental Influences on the iPad and its' Marketing
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