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Franchising
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Management Theories research papers
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An 8 page paper providing a general overview of franchising—how it works, how to finance it, why it can be a very good choice for the franchisee, and why it has grown so much in the last few years. Franchising is now responsible for 50 percent of all retail sales in the US. There are many items a would-be franchisee needs to consider before entering into such a long-term arrangement, but franchising carries far fewer risks now than in the past, and those contributing to its rapid growth say it is the only way to succeed in retailing in today's economic climate. Bibliography lists 8 sources.
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Pages:
8
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Filename:D0_Franchis.doc |
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Paper Title:
Franchising
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