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Generational Cohorts
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Consumer Behavior Articles research papers
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This 4 page paper considers some of the generational cohorts, or life experiences, that have impacted on generation Y, and considers the influence that this has in the marketplace. The United Arab Emirates market paid particular attention. The bibliography cites 4 sources.
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Pages:
4
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Filename:TS14_TEgencohort.rtf |
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Paper Title:
Generational Cohorts
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