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Managed Care: The Future of our Health Care System
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Current Public Health Issues research papers
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5 pages in length. A major area of concern for hospital executives is the fact that as managed care contracts increase, hospital marketing orientation decreases. Managed care unfortunately seems to force hospitals to concentrate on cost control more than the customer satisfaction and improved business results that occur from positive marketing orientation. Bibliography lists 5 sources.
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Pages:
5
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Filename:D0_JGAhospt.doc |
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Paper Title:
Managed Care: The Future of our Health Care System
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