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Marketing McBride
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This 3 page paper looks at how a marketing pan can be developed for a fictitious company. The paper starts by considering what market research will be needed and then at how it will be used to create a marketing campaign and how this links in with the concepts of the 4 P’s and SIVA. The bibliography cites 4 sources.
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Pages:
3
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Filename:TS14_TEMcBride.rtf |
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Paper Title:
Marketing McBride
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