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Marketing Proposal for Australian Online Bookshop

 
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Marketing Proposal for Australian Online Bookshop

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This 19 page paper examines an Australian business; Australian Online Bookshop, in order to determine a suitable marketing strategy. The firm is examined in the context of its business environment, looking at the using a PEST analysis and looking at the firms’ competition. Following the examination a marketing strategy is recommended. The bibliography cites 17 sources.
Pages: 19
Filename:TS14_TEAOBplan.doc
Paper Title: Marketing Proposal for Australian Online Bookshop
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