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Marketing Shoes in Mexico
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This 10 page paper looks at the potential pf a US company selling a new type of shoe in Mexico. The paper starts by looking at the company, its goals and resources, then considers the home nations and market and the host nations before developing an entry strategy and method of marketing the goods for the launch. The bibliography cites 8 sources.
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Pages:
10
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Filename:TS14_TEshoeMex.rtf |
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Paper Title:
Marketing Shoes in Mexico
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