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Marketing a New Course
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This 8 page paper looks at the way a collage or university may market a new course to the existing students with close attention paid to the communication mix and the way that the marketing objectives are determined. The example used is a course to teach research skills. The bibliography cites 6 sources.
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Pages:
8
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Filename:TS14_TEunicors.rtf |
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Paper Title:
Marketing a New Course
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