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Marketing the Blackberry Storm
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Business Marketing Case Study research papers
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This 5 page paper looks at the marketing of RIM's Blackberry smart phone. The product itself is considered in terms of product category, the segmenting, positioning and target market are discussed along with distribution channels and a potential marketing strategy is identified. The bibliography cites 4 sources.
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Pages:
5
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Filename:TS14_TEblackberry.rtf |
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Paper Title:
Marketing the Blackberry Storm
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