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Microsoft / Successful Strategies For Today and Tomorrow
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Business Marketing Case Study research papers
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In 1987, a PC Week editorial remarked that Microsoft would have to 'pull off a marketing miracle' to get people to use their new version of Windows. Years later, the joke's on PC Week and this 8 page report examines just how Microsoft's strategy has prevailed and how it hopes to continue to do so in the future. Projects, plans, and new Microsoft products & services are presented. A FREE chronology of the company's development is included .Bibliography lists 8 sources.
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Pages:
8
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Filename:D0_Microsof.wps |
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Paper Title:
Microsoft / Successful Strategies For Today and Tomorrow
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