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Online Shopping Verses Traditional Bricks and Mortar Shopping
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This 9 page paper looks at the way in which the shopping environment has changed and considers the differences between the online shopping environment and the traditional bricks and mortar shopping experience. The two concepts are considered in the context of a business seeking to increase sales to assess the potential of internet to increase sales. The paper is written with specific reference to Turkey. The bibliography cites 8 sources.
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Pages:
8
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Filename:TS14_TEshopbrickin.doc |
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Paper Title:
Online Shopping Verses Traditional Bricks and Mortar Shopping
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