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Presidential Slogans and Campaigns
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US Presidents research papers
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7 pages. Presidential
campaign slogans began with the election of Andrew Jackson in
1828 and his nickname 'Old Hickory.' While visual media did not
create that campaign at the time, today we find that the media
has more and more to do with the creation of certain slogans and
images within presidential campaigns. Much like advertising,
these slogans help keep an image in the public eye, and by
bombarding us with this image over and over, it is hoped that we
will become impacted by this image to the exclusion of all
others. This type of advertising ploy is used in everything from
products to political campaigns, but the emphasis in this paper
is on the presidential campaigns, particularly those on campaigns
since 1960. A comparison of several campaigns is included in
this interesting outlook, as well as how a campaign slogan can
oftentimes be the tiebreaker in the mind of a voter.
Bibliography lists 7 sources.
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Pages:
7
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Filename:D0_JGAslogn.wps |
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Paper Title:
Presidential Slogans and Campaigns
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