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Price Wars
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Management Theories research papers
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This 3 page defines what is meant by the term price war, how it occurs and the impact it has on the firm and then discusses why firms may prefer to form strategic alliances rather than enter into price wars. The bibliography cites 2 sources.
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Pages:
3
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Filename:TS14_TEpricewar.rtf |
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Paper Title:
Price Wars
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