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Product and Service Description for a New Theme Park Tour Guide

 
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Product and Service Description for a New Theme Park Tour Guide

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This 5 page paper is part of a larger marketing project, developing a marketing strategy for a new product. This paper outlines the product and the service to be offered; a tour guide and customized itinerary panning service for theme park visitors. The paper goes on to consider the way product expansion may take place and how the firm will be able to adapt and accommodate changing consumer needs. The bibliography cites 6 sources.
Pages: 5
Filename:TS65_TEDISproduct.doc
Paper Title: Product and Service Description for a New Theme Park Tour Guide
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