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Purchasing Decisions In The Internet: Preference Building In The Online Buying Process Of Hotel Clients - PowerPoint Presentation

 
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Purchasing Decisions In The Internet: Preference Building In The Online Buying Process Of Hotel Clients - PowerPoint Presentation

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This 17 page paper is a 21 PowerPoint presentation with speaker notes, supporting a research proposal to investigate preference building on the part of consumers for the purchase of hotel rooms online. The research questions, hypothesizes, and existing research that supports the proposal are all presented. The bibliography cites 5 sources.
Pages: 17
Filename:TS65_TEinterhotel.doc
Paper Title: Purchasing Decisions In The Internet: Preference Building In The Online Buying Process Of Hotel Clients - PowerPoint Presentation
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