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Questions on Change
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The following document can be e-mailed to you TODAY! |
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Management Theories research papers
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send me this term paper
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This 3 page paper is written in two parts. The first part of the paper discusses the importance of looking outside of conventional wisdom and identifying biases in developing strategies to manage change in an organization. The second part looks at how marketers will use both qualitative and quantitative approaches to assess rivals. The bibliography cites 4 sources.
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Pages:
3
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Filename:TS65_TEconventwisdom.doc |
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Paper Title:
Questions on Change
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