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Samsung Marketing and Strategy
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Business Marketing Case Study research papers
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This 13 page paper looks at the way Samsung undertakes the marketing of its mobile telephones, assessing the practices taken with reference to marketing theory, considering the way that reflects and it reflective of the overall strategy. The bibliography cites 10 sources.
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Pages:
13
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Filename:TS14_TEsamsungmark.rtf |
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Paper Title:
Samsung Marketing and Strategy
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