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Selling Music Over the Internet
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A 12 page paper discussing the websites of
Amazon.com, CDNow, TowerRecords and Black Star. Each of these companies has its
own specific focus and its own specialty. Choosing to specialize in some aspect of its
industry enables each to avoid competing solely on price, a condition that all businesses
need to avoid if they are to maintain competitive advantage. Each of these companies
appears to be operating from that perspective. Bibliography lists 7 sources.
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Pages:
12
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Filename:CC6_KSonlMusSell.wps |
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Paper Title:
Selling Music Over the Internet
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