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Specs Music Corp. as Compared to Coconuts Music
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Business Marketing Case Study research papers
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An 11 page research paper-- comparing selected aspects of financial documents each of these companies has filed with the Securities and Exchange Commission summarizing the data available for the last full fiscal years for each prior to April, 1997. The retail music industry as a whole is in a slump of over two years' duration and is expected to decline even further before leveling off. Retail music stores all over the country are closing as they only ineffectively deal with the increased competition from mass marketers and they new, uncharted ground of competition resulting from retail sales over the Internet. Bibliography lists 7 sources.
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Pages:
11
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Filename:D0_Specs.wps |
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Paper Title:
Specs Music Corp. as Compared to Coconuts Music
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