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TV: The Unique Medium
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Mass Media Essay research papers
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A 7 page paper discussing factors that have allowed TV to
retain its uniqueness among media, assessed from the perspectives of Marshall McLuhan
and Raymond Williams. The uniqueness of television is not now that it provides access to
such a wealth of information. That was a feature of the past, but it has become a
commodity in today's world. The uniqueness of TV resides in the fact that it is always
available, and in any form the viewer wishes. Dedicated cable channels allow the viewer to
arrange his own programming schedule. Television, now an "old" technology with the
advent and growth of the Internet, remains a medium that retains its unique qualities for
itself. Bibliography lists 6 sources.
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Pages:
7
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Filename:CC6_KStvUnique.wps |
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Paper Title:
TV: The Unique Medium
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