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The Boeing Company: An Analysis
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A 9 page paper offering a general overview of Boeing, its acquisitions, and position in the market. The company is analyzed using a PEST, SWOT and according to Porter's five competitive forces and three generic strategies to retain market share. Data are included. Bibliography lists 15 sources.
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Pages:
9
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Filename:MM12_PGboeng4.wps |
Paper Title:
The Boeing Company: An Analysis
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