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The British Retail Market
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Consumer Behavior Articles research papers
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This 7 page paper looks at the British retail market to consider the decision that retailer may find themselves faced with. To illustrate this two case studies are used; Marks and Spencer's and Harvey Nichol's. The past and future strategies are considered along with the possible outcomes. The bibliography cites 6 sources.
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Pages:
7
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Filename:TS14_TEbriret.wps |
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Paper Title:
The British Retail Market
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