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The Disney Corporation; A Company Analysis
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This 7 page paper looks at the Disney co-operation by using a SWOT analysis (strengths, opportunities, weaknesses and threats) which also incorporates PEST factors (political, economic, social and technological).Aspects included are diversification, brand recognition, acquisitions, leadership and target markets. The bibliography cites 5 sources.
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Pages:
7
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Filename:TS14_TEdisney.wps |
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Paper Title:
The Disney Corporation; A Company Analysis
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