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The Effects Of Background Vs. Foreground Music In Retail Stores
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In this 2 page essay, the writer reviews an article documenting the subliminal differences and behavioral outcomes for/of those exposed to such while shopping in retail stores. It is argued that while background music is known to have a greater effect, type of music also plays a role with regard to customer demographics and preferences. No Bibliography.
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2
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Filename:D0_Storemus.wps |
Paper Title:
The Effects Of Background Vs. Foreground Music In Retail Stores
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