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The Media And Presidential Primary Elections
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5 pages in length. The media have a significant impact with regard to the socially psychological aspect of the presidential candidacy, inasmuch as media influence is fundamentally based upon the element of perception. A presidential candidate must have a certain charisma -- a public charm -- in order to become a 'media doll.' He must play to the media and coddle them in order to be placed in the best light and, thus, favorably appeal to his constituency. Bibliography lists 6 sources.
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Pages:
5
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Filename:LM1_TLCmdiaP.rtf |
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Paper Title:
The Media And Presidential Primary Elections
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