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The Modern Marketer’s Jurisdiction: Social Welfare, the Environment, and Animal Rights
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A 5 page overview of the many considerations which face the modern marketer in regard to balancing company profitability with social welfare, environmental, and animal rights concerns. Bibliography lists 6 sources. Not only must the marketer address these aspects in their marketing presentations they must somehow manage to convey the fact that their product or products either has no adverse impact, or actually benefits, these considerations. Bibliography lists
6 sources.
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Pages:
5
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Filename:AM2_PPbusEt2.rtf |
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Paper Title:
The Modern Marketer’s Jurisdiction: Social Welfare, the Environment, and Animal Rights
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