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The Power of Advertising
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Essay on Journalism research papers
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A 14 page overview of the power of advertising. Concentrating on television and radio advertisements the author emphasizes the tendency of advertisers to target emotion, cultural affiliation, and even gender to persuade the audience to buy a product. Bibliography lists 8 sources.
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Pages:
14
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Filename:AM2_PPadPers.rtf |
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Paper Title:
The Power of Advertising
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