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Zara Strategy

 
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Zara Strategy

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An 8 page paper discussing Zara's unconventional approach to its supply chain as a point of competitive advantage. The paper discusses Zara in relation to Gap and H&M; identifies cautions for the future; and makes recommendations for future strategy. Bibliography lists 6 sources.
Pages: 8
Filename:CC6_KSstratZara.rtf
Paper Title: Zara Strategy
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