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Term Papers on Consumer Behavior Articles

1821 papers found

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WALMART STORES - THE NEW CHANEL?

This 6-page paper focuses on Wal-Mart and whether it can become a ... View FULL Term Paper Description

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STARBUCKS TO GO - STRATEGIC ANALYSIS

This 15-page paper is a strategic analysis for a new Starbucks concept ... View FULL Term Paper Description

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MARKETING - ESSAY QUESTIONS

This 7-page paper discusses aspects of marketing. Included are how Starbucks is ... View FULL Term Paper Description

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Consumer Purchasing Decision Making

A 6 page paper that begins with a short introduction and three ... View FULL Term Paper Description

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Baptist Health Home Health Marketing Plan

An 11 page marketing plan for a home health agency in Arkansas. ... View FULL Term Paper Description

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Canada - Marketing Cases

A 10 page paper. This paper has three sections. The first section ... View FULL Term Paper Description

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Marketing Questions

An 8 page paper answering questions about Super Bacteria and Brand Man ... View FULL Term Paper Description

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Coca-Cola Marketing Issues

A 5 page paper that begins by reminding the reader of ... View FULL Term Paper Description

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Brand Extensions

This 11 page paper looks at the use of brand extensions and ... View FULL Term Paper Description

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Marketing the iPod

A 5 page paper discussing the iPod's journey through the product life ... View FULL Term Paper Description

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Strategies for BA

This 8 page paper looks at some potential strategies for British Airways; ... View FULL Term Paper Description

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PEOPLE EXPRESS, THE BUSINESS AND THE DISASTEROUS BREAKDOWN

This 3-page paper discusses People Express Airlines and the reason for its ... View FULL Term Paper Description

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International Marketing; Considerations Entering a Non English Speaking Market

This 15 page paper looks a some of the issues and ... View FULL Term Paper Description

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Bargain Shopping/Looking Good for Less

A 3 page research paper/essay that offers tips for bargain shopping and ... View FULL Term Paper Description

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Coca-Cola And Pepsi Advertising Influences Consumers

A 5 page paper that provides a general overview of these ... View FULL Term Paper Description

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CONSUMER DECISION-MAKING AND MARKETING

This 7-page paper focuses on the consumer decision-making process and outcome as ... View FULL Term Paper Description

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Internal Influences On Consumer Behavior - Starbucks

This 14 page paper discusses a number of issues beginning with ... View FULL Term Paper Description

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CONSUMER BEHAVIOR AND MARKETING

This 23-page paper focuses on discussions of consumer behavior as it pertains ... View FULL Term Paper Description

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Kingsford Charcoal

An 8 page paper discussing the marketing mix and pricing objectives for ... View FULL Term Paper Description

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CANADIAN BUSINESS AND GLOBALIZATION

This 7-page paper focuses on how Canadian businesses benefit from globalization and ... View FULL Term Paper Description

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Rayovac Corporation - The Rechargeable Battery Opportunity

A 5 page paper based on Ivey Case 906A36. The paper ... View FULL Term Paper Description

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Marketing at Zappos.com

A 5 page paper discussing product positioning, competitive positioning, customer perceptions and ... View FULL Term Paper Description

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Consumer Behavior and Analysis; Greetings Cards

This 10 page paper looks at the consumer behavior that is observed ... View FULL Term Paper Description

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Implementing Customer-Focused Strategies

A 16 page paper discussing the value of customer relationship management; implementation; ... View FULL Term Paper Description

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Ethical Issues and the Responsibility of Marketers; Marketing Tobacco, Alcohol and Financial Services

This 4 page paper discusses the ethics and the responsibilities of marketers ... View FULL Term Paper Description

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