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Term Papers on Consumer Behavior Articles

1821 papers found

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Reallocating Marketing Budgets

A 5 page paper that introduces the topic by commenting on marketing ... View FULL Term Paper Description

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Subway Sub Restaurant - Case Analysis With SWOT

A 5 paper that provides a brief history of Subway and its ... View FULL Term Paper Description

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Marketing the Harley Hydrogen Cycle

A 7 page paper creating a product and a marketing plan for ... View FULL Term Paper Description

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INTERNET MARKETING AND CONSUMER BEHAVIOR

This 7-page paper discusses whether consumer behavior is different when it comes ... View FULL Term Paper Description

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REVIEW OF DISTRIBUTION TUTORIAL (KNOWTHIS.COM)

This 5-page paper provides a review of a Distribution tutorial on Knowthis.com. ... View FULL Term Paper Description

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MARKETING STRATEGY FOR A PLASMA TV

This 5-page paper provides a marketing strategy for a plasma television set. ... View FULL Term Paper Description

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Who Killed the Electric Car?

A 3 page paper which examines elements of the film Who Killed ... View FULL Term Paper Description

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Boeing And Airbus Competition

A 5 page paper based on a case study provided by the ... View FULL Term Paper Description

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World Wildlife Fund Marketing Plan

A 10 page marketing plan for the World Wildlife Fund, targeting corporate ... View FULL Term Paper Description

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PROMOTIONAL THOUGHTS FROM A KNOWTHIS.COM TUTORIAL

This 3-page paper provides information about promotion and sales programs, as well ... View FULL Term Paper Description

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The Use of Mascots in the Olympic Games

This 6 page paper looks at the use of Mascots in the ... View FULL Term Paper Description

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CONDUCTING A MARKETING AUDIT

This 4-page paper provides an example of what types of data and ... View FULL Term Paper Description

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CUSTOMERS AND RELATIONSHIPS WITH BRANDS

This 3-page paper discusses if customers form relationships with brands, products or ... View FULL Term Paper Description

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MCDONALD'S AND PRODUCT MATRIX

This 4-page paper discusses McDonald's Corp., its target market and products. By ... View FULL Term Paper Description

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Nokia v iPhone

This 9 page paper looks at the launch of the new Nokia ... View FULL Term Paper Description

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Why Has Packaging Become Such A Significant Part Of Marketing Activity?

This 3 page paper looks at why packaging is so important in ... View FULL Term Paper Description

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MCDONALD'S, PROMOTION AND COMPETITIVE ADVANTAGE

This 4-page paper offers an overview on McDonald's marketing mix (including its ... View FULL Term Paper Description

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Sony Ericsson Marketing

A 3 page paper that discusses the effectiveness of this company's ... View FULL Term Paper Description

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STRATEGIC PLANNING AND DECISION-MAKING

Thsi 4-page paper answers questions about the strategic planning process and the ... View FULL Term Paper Description

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UNITED AIRLINES, SOUTHWEST AIRLINES AND CUSTOMER SERVICE

This 5-page paper describes customers service activites and corporate culture of United ... View FULL Term Paper Description

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Company Profiles

A 3 page paper which examines the company profiles of 9 different ... View FULL Term Paper Description

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Marketing a Hospital

This 10 page paper considers the way that a hospital will develop ... View FULL Term Paper Description

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Integrated Marketing Communication and Creating Brand Awareness

This 4 page paper is written in two parts, the first ... View FULL Term Paper Description

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FREDERICKS OF HOLLYWOOD - INNOVATION AND CREATION

This 3-page paper offers suggestions on how Frederick's of Hollywood can better ... View FULL Term Paper Description

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ARTICLE REVIEW - CONSUMER BEHAVIOR AND PRICING

This 3-page paper focuses on pricing as a controller of consumer behavior, ... View FULL Term Paper Description

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