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Term Papers on Consumer Behavior Articles

1821 papers found

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Innovative Suggestions for Kmart

A 3 page assessment of Kmart’s current retail status and suggestions for ... View FULL Term Paper Description

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DELL INC. - A MARKETING ANALYSIS

This 6-page paper provides an overview of Dell Inc., as well as ... View FULL Term Paper Description

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Belize as a Hospitality Market

A 4 page paper assessing the statement, "A low per capita income ... View FULL Term Paper Description

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McDonald's and Its Marketing Tactics

This 3 page paper looks at both pricing and non-pricing strategies. The ... View FULL Term Paper Description

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A STUDY IN CONSUMER SOAP

This 7-page paper focues on the marketing of consumer soap. Under discussion ... View FULL Term Paper Description

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TECHNOLOGY AND ORGANIZATIONAL CHANGE

This 3-page paper provides information on how a company such as FedEx ... View FULL Term Paper Description

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Problem Solution: Smith Systems Consulting

An 18 page paper discussing problem solution for a developing company. ... View FULL Term Paper Description

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MARKETING MIX AND SOAP

This 6-page paper provides an overview of the integrated marketing mix, while ... View FULL Term Paper Description

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CUSTOMERS AND BRAND RELATIONSHIPS

This 3-page paper examines the concept of brand loyalty as it applies ... View FULL Term Paper Description

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Urban Outfitters

A 7 page paper providing an overview of the company and its ... View FULL Term Paper Description

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Marketing PET Flake

A 21 page paper developing a marketing strategy for international operations to ... View FULL Term Paper Description

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Versatile Shoe's Product Life Cycle

A 3 page paper describing the anticipated life cycle of an innovative ... View FULL Term Paper Description

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EXAMINATION OF SOUTHWEST AIRLINE'S BLOG

This 3-page paper examines a blog developed by Southwest Airlines and determines ... View FULL Term Paper Description

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SERENITY'S 2SIMPLE SOAP - A MARKETING STRATEGY

This 9-page paper covers strategic aspects of marketing to consider when it ... View FULL Term Paper Description

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Launching a New Product

This 4 page paper looks at questions concerning the launch of a ... View FULL Term Paper Description

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Marketing and Health Care

This 4 page paper looks at television ads and other marketing of ... View FULL Term Paper Description

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Tylenol Marketing Mix - 4Ps

A 4 page paper that briefly introduces the 4Ps marketing mix ... View FULL Term Paper Description

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Marketing and The Importance of the Decision-Making Process

This 3 page paper supports the idea that gathering information on target ... View FULL Term Paper Description

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"Napster 2.0: The Cat Is Back"

An 11 page paper discussing the marketing of Napster 2.0, the revival ... View FULL Term Paper Description

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International Marketing Research Methodological Choices

If a company wants to enter a new market it is advisable ... View FULL Term Paper Description

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Lexington Diabetes Center Marketing Plan

A 22 page paper containing slide contents and speaker notes for a ... View FULL Term Paper Description

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Home Depot's Location Strategy

A 5 page paper discussing Home Depot's habits of opening stores close ... View FULL Term Paper Description

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How International Brand Managers Need To Vary Their Marketing Strategies

In Different Countries This 4 page paper looks at how and why ... View FULL Term Paper Description

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VIDEO GAME INDUSTRY - AN OVERVIEW

This 4-page paper examines the video game console industry, its major players ... View FULL Term Paper Description

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MARKETING, HEALTH CARE AND ETHICS

This 4-page paper answers various questions as they pertain to marketing and ... View FULL Term Paper Description

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